Table 2.

Steps in the process of recruitment through randomization

Step	Population
	Employer or Insurer	Penn Medicine
Prescreen	Medication Possession Ratio, Statin Prescription & Eligibility criteria other than LDL level	LDL from usual care; Statin Prescription & Eligibility criteria other than LDL level
Invitation to Enroll	Mail only	Mail with follow-up by phone, text and email, pending available contact information
Creation of online profile (demographics, confirm non-LDL related eligibility criteria)	Way To Health Website Completed online or by phone with staff
Assessment of LDL criterion	Lab visit required for everyone who satisfied eligibility criteria other than LDL level	Based on usual care data from the electronic medical record. Confirmed by lab visit for those with usual care LDL measured > 4 weeks before randomization
Consent	Online or by phone with follow up by paper	Online or by phone with follow up by paper
Randomization	Upon receipt and activation of electronic pill-bottle