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. 2019 Aug 24;9(8):e029532. doi: 10.1136/bmjopen-2019-029532

Table 1.

Draft coding tool

Media story description
Name of media source eg, New York Times
Country of media source
Word count
Release date
Author name
Type of media eg, 1=newspaper, 2=magazine, 3=radio, 4=TV, 4-blog/opinion piece, 4-wire news, 5=unclear/not stated
Test mentioned In the headline 1=Yes, 0=No
In the body 1=Yes, 0=No
Mention of the health condition that the test is used for? Yes/No 1=Yes (record condition)
0=No
Context about the screening test (benefits and harms)
How benefit was described
Any benefit mentioned or implied? Yes/No 1=Yes, 0=No
Any benefit quantified? Yes/No 1=Yes (record how quantified)
0=No
Was anecdote or other real-life example of benefit given? Yes/No 1=Yes, 0=No
Anecdote 1=Yes, 0=No
Celebrity 1=Yes, 0=No
Benefits referred to as revolutionary, life-saving, breakthrough, leading to improved treatment
How harm was described
Any harm mentioned or implied? 1=Yes, 0=No
Any harm quantified? 1=Yes (record how quantified)
0=No
Was anecdote or other real-life example of harm given? Yes/No 1=Yes, 0=No
Anecdote 1=Yes, 0=No
Celebrity 1=Yes, 0=No
Any specific harms of screening mentioned? (eg, overdiagnosis, potential overtreatment) 1=Yes (record specific harm)
0=No
Evidence of conflicts of interest
Any specific scientific study quoted or mentioned about the screening test? Yes/No 1=Yes, 0=No
Does the scientific study disclose any financial ties of the authors to the manufacturers of the screening test discussed in story? 1=Yes, 0=No
If yes, state verbatim
Did the media story include information about financial ties of the authors to the manufacturer of the screening test? (if relevant) 1=Yes, 0=No
Does the scientific study mention receipt of study funding from the manufacturers of the screening test discussed in story? 1=Yes, 0=No
Did the media story include information about receipt of study funding from the manufacturers of the relevant screening test? (if relevant) 1=Yes, 0=No
Other sources quoted or mentioned about the screening test Yes/No 1=Yes, 0=No
Physician/provider? 1=Yes, 0=No
Patient quoted? 1=Yes, 0=No
Other source? 1=Yes, 0=No
Overall impressions/tone
Media story leaves you with sense that the screening test is 1=Beneficial overall
2=Harmful overall
3=Neutral (balanced information given about benefits and harms)
4=Unclear
Overall tone about going for the screening test 1=Overall positive (worth getting)
2=Overall negative (avoid it)
3=Neutral (balanced information about benefits and harms)
Paste in anything else unusual, interesting or any especially juicy quotes (including source) (eg, screening tests being lifesaving, a breakthrough, revolutionary) Leave a comment or paste here anything interesting (even quotes)

This is a draft coding tool. The tool may be modified once the reviewers pilot test it with a sample of included media stories.