Table 2.
Construct reliability and convergent validity.
| Construct | Items | Factor loadings | Composite reliability | Average variance extracted | Cronbach alpha |
| Patient’s loyalty | |||||
|
|
LYT1 | 0.7904 | 0.836 | 0.6299 | .7062 |
|
|
LYT2 | 0.755 | —a | — | — |
|
|
LYT3 | 0.8336 | — | — | — |
| Emotional attachment | |||||
|
|
EA1 | 0.8374 | 0.8676 | 0.6859 | .771 |
|
|
EA2 | 0.8128 | — | — | — |
|
|
EA3 | 0.8343 | — | — | — |
| Functional dependence | |||||
|
|
FD1 | 0.7761 | 0.8337 | 0.626 | .7016 |
|
|
FD2 | 0.7586 | — | — | — |
|
|
FD3 | 0.8368 | — | — | — |
| Emotional interaction | |||||
|
|
EI1 | 0.8635 | 0.8702 | 0.7703 | .7027 |
|
|
EI2 | 0.8917 | — | — | — |
| Perceived expertise | |||||
|
|
PE1 | 0.7863 | 0.8436 | 0.6429 | .7228 |
|
|
PE2 | 0.7733 | — | — | — |
|
|
PE3 | 0.8441 | — | — | — |
| Social norm | |||||
|
|
SN1 | 0.8802 | 0.8862 | 0.7957 | .7438 |
|
|
SN2 | 0.9036 | — | — | — |
| Sociability | |||||
|
|
SBY1 | 0.7974 | 0.833 | 0.6248 | .7066 |
|
|
SBY2 | 0.8255 | — | — | — |
|
|
SBY3 | 0.7464 | — | — | — |
| Personalization | |||||
|
|
PLN1 | 0.8905 | 0.8838 | 0.7919 | .7372 |
|
|
PLN2 | 0.8892 | — | — | — |
| Perceived security | |||||
|
|
PS1 | 0.8808 | 0.8815 | 0.7881 | .7313 |
|
|
PS2 | 0.8946 | — | — | — |