Table 2.

Estimated effects of quality violations on bottled water sales

Violations	Tier 1			Tier 2
	Model 1	Model 2	Model 3	Model 4	Model 5	Model 6
Any	0.141***			0.049***
	(0.051)			(0.018)
Pathogens		0.143***			0.088***
		(0.029)			(0.023)
Nitrate			0.141			0.040*
			(0.102)			(0.022)
Observations	1,120,666	1,120,666	1,120,666	1,120,666	1,120,666	1,120,666
R2	0.984	0.984	0.984	0.984	0.984	0.984

Coefficient estimates of β₁ in Eq. 1, for 6 models. For model 1, the estimate represents the average percent change in sales associated with any type of Tier 1 violation; ***significant at the 1% level; *significant at the 10% level. SEs (in parentheses) clustered at county level. All regressions include year, week, and county fixed effects. In addition, regressions control for all variables presented in Eq. 1.