Table 2.

Multilevel Poisson Regression Models Examining the Relationship between E-cigarette Commercial Exposure and Product Use One Year Later Among 1060 Alternative High School Students

Variables	E-cigarettes			Cigarettes			Cigars
	b	SE	p	b	SE	p	b	SE	p
	Unadjusted Models
Exposure to E-cigarette Commercials	0.20	0.03	<.001	0.10	0.02	<.001	0.10	0.03	.001
	Covariate Adjusted Models
Gender (Male)	0.76	0.13	<.001	0.37	0.10	<.001	0.81	0.13	<.001
Ethnicity (Hispanic)	−0.35	0.13	.010	−0.53	0.10	<.001	−0.59	0.13	<.001
Age	0.01	0.07	.856	0.01	0.06	.925	−0.11	0.07	.123
Family Use of E-cigarettes	0.25	0.17	.144	0.24	0.13	.074	0.21	0.17	.214
Family Use of Cigarettes	−0.15	0.16	.368	0.28	0.12	.022	−0.05	0.17	.777
Family Use of Cigars	0.15	0.22	.491	−0.02	0.15	.893	0.31	0.19	.100
Peer Use of E-cigarettes	0.02	0.19	.915	−0.21	0.14	.155	0.30	0.19	.121
Peer Use of Cigarettes	0.39	0.18	.032	0.55	0.19	.004	−0.36	0.19	.066
Peer Use of Cigars	−0.16	0.14	.265	0.24	0.13	.074	0.61	0.15	<.001
Previous Use of E-cigarettes	0.17	0.02	<.001	−0.02	0.02	.328	−0.03	0.03	.318
Previous Use of Cigarettes	0.03	0.03	.178	0.22	0.02	<.001	0.16	0.03	<.001
Previous Use of Cigars	−0.23	0.06	<.001	−0.02	0.03	.567	0.06	0.03	.052
Exposure to other Tobacco Advertising	0.10	0.06	.125	0.09	0.05	.089	0.23	0.06	<.001
Exposure to E-cigarette Commercials	0.07	0.03	.024	0.02	0.03	.412	−0.01	0.03	.742