Table 4.
Descriptive Attributes | Consumer Terms | Final Consumer Terms |
---|---|---|
Firmness | Chewiness | Toughness |
Toughness | ||
Hardness | ||
Smoothness | Sleek | Smooth * |
Creamy | ||
Silky | ||
Clean | ||
Clear | ||
Hard Surface | ||
Moistness | Wet | Juicy * |
Slimy | ||
Juicy | ||
Tender | ||
Roughness of surface | Coarse | Rough * |
Abrasive | ||
Gritty | ||
Jagged | ||
Adhesive | Sticky | Chewy |
Chewy | ||
Gummy | ||
Tacky | ||
Cohesiveness | Chewy | Gummy/Spongy ** |
Gummy | ||
Crumbly | ||
Spongy | ||
Uniform when biting down | ||
Change in shape but stay as whole | ||
Crispiness | Crunchy | Crunchy |
Crackly | ||
Uniformity of bite | Consistency of texture | Consistent |
Hardness | ||
Brittle | ||
One bite | ||
Disintegrate | ||
Smooth | ||
Consistent bite or consistency | ||
Oiliness | Oily | Oily |
Astringency | Dry | Dry |
Tabasco | ||
Chaps your lips | ||
Bitter | ||
Sour | ||
Salty | ||
Spicy | ||
Thirsty | ||
Thick | ||
Chew count | Chewy | Chewy |
Gummy | ||
Residuals in mouth | Gritty | Gritty |
Chewy (if it stuck in teeth) | ||
Grainy | ||
Powdery | Chalky | Powdery |
Dry | ||
Powdery | ||
Dissolvability | Disintegrate | Melts |
Airy | ||
Melts | ||
Dissolves | ||
Heat burn 1 | Spicy | Spicy |
Hot | ||
Real hot | ||
Hot-hot (for Spanish foods) | ||
Flaming (for cheetos) | ||
Lips burning | ||
Chili powder (chili sounds like cold) | ||
Chili pepper (chili sounds like cold) | ||
Particle Amount | Crumbly | Grainy |
Grainy | ||
Gritty |
1 Heat/burn technically is a trigeminal sensation part of flavor, separate from texture. However, it is included here because people often refer to it as part of texture because of its seemingly physical effect in the mouth. * Closest term for the product tasted but no single term because it depends on the product. ** Equal number of consumers voted for these terms.