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. 2019 Dec;109(12):1770–1775. doi: 10.2105/AJPH.2019.305319

TABLE 2—

Patterns of Change in Food Choices (Across All 12 Countries) Between the No-FoPL and FoPL Scenario: April–July 2018

% of Participants Who Switched, by FoPL
No-FoPL Condition Outcome FoPL Condition Outcome All FoPLs HSR MTL Nutri-Score Reference Intake Warning Label
Unhealthy choice Switch to moderately healthy 2.0 1.7 2.4 2.2 2.1 1.5
Switch to healthy 4.1 3.5 4.7 5.2 3.2 3.9
Moderately healthy choice Switch to unhealthy 1.8 1.5 1.9 2.0 1.8 1.7
Switch to healthy 5.6 5.0 6.3 6.1 5.5 5.0
Healthy choice Switch to unhealthy 2.3 2.2 2.2 2.3 2.6 2.4
Switch to moderately healthy 2.4 2.3 2.2 2.2 2.7 2.7
No change 81.8 83.7 80.3 79.9 82.1 82.9

Note. FoPL = Front-of-Package Label; HSR = Health Star Rating; MTL = Multiple Traffic Lights. Data shown are for 28 175 valid choice pairs (where a choice was made in both the no-FoPL and FoPL scenario) out of a total 36 045 potential choice pairs. The 12 study countries were Argentina, Australia, Bulgaria, Canada, Denmark, France, Germany, Mexico, Singapore, Spain, the United Kingdom, and the United States.