Table 1.
Demographics, cannabis social media engagement, and cannabis use characteristics of survey sample (n=482)
| Characteristic | Total | Engagement with cannabis social mediaa | Past year cannabis use | ||||
|---|---|---|---|---|---|---|---|
| No (n=442) |
Yes (n=40) |
p-value | No (n=336) |
Yes (n=146) |
p-value | ||
| # (%) | # (%) | # (%) | # (%) | # (%) | |||
| Age | 0.24 | 0.06 | |||||
| 15–17 years | 236 (49.0%) | 16 (6.8%) | 220 (93.2%) | 174 (73.7%) | 62 (26.3%) | ||
| 18–19 years | 246 (51.0%) | 24 (9.8%) | 222 (90.2%) | 162 (65.9%) | 84 (34.2%) | ||
| Gender | 0.86 | 0.79 | |||||
| Male | 127 (26.4%) | 29 (8.6%) | 307 (91.4%) | 234 (69.6%) | 102 (30.4%) | ||
| Female | 336 (69.7%) | 10 (7.9%) | 117 (92.1%) | 90 (70.9%) | 37 (29.1%) | ||
| Otherb | 19 (3.9%) | 1 (5.3%) | 18 (94.7%) | 12 (63.7%) | 7 (36.8%) | ||
| Race/Ethnicity | 0.39 | 0.59 | |||||
| white | 194 (40.3%) | 12 (6.2%) | 182 (93.8%) | 132 (68.0%) | 62 (32.0%) | ||
| African American | 35 (7.3%) | 5 (14.3%) | 30 (85.7%) | 24 (68.6%) | 11 (31.4%) | ||
| Hispanic/Latino | 166 (34.4%) | 15 (9.0%) | 151 (91.0%) | 114 (68.7%) | 52 (31.3%) | ||
| Other | 87 (18.1%) | 8 (9.2%) | 79 (91.0%) | 66 (75.9%) | 21 (24.1%) | ||
| Parent education | 0.30 | <0.01 | |||||
| High school or some college | 365 (75.7%) | 33 (9.0%) | 332 (91.0%) | 241 (66.0%) | 124 (34.0%) | ||
| Bachelor’s degree or higher | 117 (24.3%) | 7 (6.0%) | 110 (94.0%) | 95 (81.2%) | 22 (18.8%) | ||
a
Engagement with cannabis social media business pages defined as liking, following, and/or commenting on a cannabis business page on Facebook, Twitter, and/or Instagram.
b
Other gender includes non-binary gender, male-to-female transgender, female-to-male transgender, and other.