Table 5.

Study 2 variables’ means (M), standard deviations (SD), and correlations.

	M	SD	1	2	3	4	5	6
1. Personal branding	3.47	0.59	0.90
2. Personal branding intention	3.38	0.94	0.62**	0.82
3. Perceived employability	3.56	0.70	0.61**	0.58**	0.89
4. Career achievement aspiration	3.77	0.72	0.57**	0.55**	0.71**	0.87
5. Career feedback	2.84	0.94	−0.25**	−0.31**	−0.24**	−0.09	0.91
6. Career self-efficacy	3.81	0.60	0.56**	0.46**	0.64**	0.63**	−0.19**	0.92

N = 214. The Cronbach’s alphas are displayed in bold on the diagonal.

^**p < 0.001.