Table 3.
Preferences and design recommendations for an mHealth app for cannabis cessation: reward system.
| Rewards | Quotes | ||
| Types of reward | |||
|
|
In-app rewards | “I don’t think it has to be anything special. You know how like on Snapchat you get the random trophies...No one really cares about them but it’s kind of like I check it. And I’m like oh what did I get? What have I done?”; “...funny pictures.”; “You get cooler stickers.”; “It’s like every time you say you ‘no’ [to using marijuana, you] get a coin...like a game...that you can customize.” | |
| Gift card/prepaid debit card | “Yeah, a gift card to Starbucks. Something that you can district you.”; “You can’t go to a [drug dealer] with a credit card.”; “[Gift cards for] Wal-Mart. Target. Regular shit.” | ||
| Cash | “Money...Ten bucks or fifteen. Twenty.” | ||
| Alternative activities | “I feel like with the app you guys should put in like events are happening around us. So it takes our mind off. You know, if we want to go somewhere else and do something it will take our mind off of wanting to smoke.” | ||
| Coupons | “Maybe even tying in stuff from like Groupon where it gives you discounts to places.”; “I like how they did like coupons or I don't know just something small.”; “Or a coupon for like iTunes or something.”; “...you can achieve a discount.” | ||
| Streak | “You should incorporate like the streaks to your app...Streaks make everyone want to have to do, and on Snapchat they have a little hourglass if you’re about to lose your streak. And once you see the hourglass, you’re like, oh you better snap them. It becomes really important.”; “[No marijuana use] then you just get a sticker or something or a streak to like whatever.”; “Streaks make everyone so much more into it.” | ||
| Reward frequency | |||
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|
Contingent reward for staying clean | “Depending on how many days you stay clean you get certain rewards. And if you report that you did smoke then it will deduct points or deduct rewards.”; “Send you a notification like hey, you’ve been clean for a week. This is what you get, this amount of points. And two weeks you can get like double the points.”; “It probably goes up every month...Every month you stay clean.”; “...if you say two weeks in the app that you’re clean and you haven’t smoked like you could get one...You should get rewarded.” | |
| Frequency needed to stay motivated | “Once a week.”; “Every day.”; “I feel like a month is good.”; “Yeah, you guys could do one every week, a different one every week and you get a little bit every day.” | ||