Table 1.
Intercepts and trends for Google Trend relative search frequencies by province.
| Province | Google Trends walk-in clinic searchesa | Google Trends emergency department searchesa | ||||||
|
|
Intercept (January 2011) | Slope (monthly change) | Average over study period | Change over study period | Intercept (January 2011) | Slope (monthly change) | Average over study period | Change over study period |
| British Columbia | 0.99 | 0.013 | 1.59 | 2.25 | 0.98 | 0.004 | 1.18 | 1.39 |
| Alberta | 1.01 | 0.012 | 1.55 | 2.13 | 0.69 | 0.007 | 1.01 | 1.97 |
| Saskatchewan | 0.92 | 0.014 | 1.59 | 245 | 0.79 | 0.002 | 0.85 | 1.24 |
| Manitoba | 0.87 | 0.011 | 1.38 | 2.20 | 0.79 | 0.013 | 1.39 | 2.56 |
| Ontario | 0.64 | 0.007 | 1.00 | 2.03 | 0.82 | 0.004 | 1.00 | 1.46 |
| New Brunswick | 0.50 | 0.002 | 0.53 | 1.38 | 1.40 | 0.005 | 1.00 | 1.34 |
| Nova Scotia | 0.73 | 0.009 | 1.13 | 2.18 | 0.92 | 0.004 | 1.10 | 1.41 |
| Prince Edward Island | 1.48 | −0.004 | 1.06 | 0.74 | 0.10 | 0.028 | 1.58 | 27.60 |
| Newfoundland and Labrador | 0.51 | 0.007 | 0.82 | 2.30 | 0.71 | –0.003 | 1.01 | 0.60 |
aSearch frequencies are expressed relative to the Canadian average search frequency over the study period from January 2011 to December 2018 (ie, a value of 1.00 is equal to the Canadian average, values less than 1 are lower than the Canadian average, and values greater than 1 are higher than the Canadian average).