Table 12.

Generic brands pricing strategies in comparison to OB in Lebanon

Lebanon
Generics with available OB in the market	-30% of the OB price
Generics with no available OB in the market	Category 1	Country of origin: US, UK, Canada, France, Austria, Belgium, Sweden, Germany, Switzerland, Ireland, Norway, Denmark, Italy, Spain, Netherlands, Finland, Japan, and Australia	Price for the first three generics in each category is set based on Price Certificate presented at registration. Within 3 months of a new generic being registered, the price is revised to be the average price of all generics within the category. Price is also revised in case of price variation of any of the generics in the category.
	Category 2	All other countries
Locally packaged generics (under license)	Price depends on the ex-factory price in the country of origin	In both cases, price should be 30% less than OB
Locally manufactured generics	Price depends on local ex-factory price