Table 1.

Startup costs for launch of the podcast Baby Doctor Mamas.

Item	Annual costs	Supplies/other services considered
Equipment	Approximately US $2000-US $3000; one-time fee	Basic supplies: recorder, 2 professional microphones
Website design and logo creation	Free, services offered by another neonatologist	Use of 99designs company
Jingle for Introduction	US $46.55; Jamendo website, full rights to content	Use of freelance composers
Domain name	US $12.17; GoDaddy website	None
Website hosting	US $132.00; Wordpress website with Bluehost server space	Use of wordpress.com but ultimately used wordpress.org given better user rights
Podcast hosting	US $89.00; Blubrry hosting service	Use of Libsyn or soundcloud services
Audio editing	US $20-30 per hour	Self-editing with Audacity, freelance sound designer
Total startup costs	US $198.72+ ongoing editing costs	Not applicable