Table 1.

Summary of the key informant interviews and FGDs conducted

Heavy drinkers	1 FGD
Non-alcohol drinkers (lay people)	1 FGD
Wives of heavy drinkers	1 FGD
Children of heavy drinkers (aged 18–25 years)	1 FGD
Health facility managers	4 KIIs
Community Health Workers	2 KIIs
Local leaders	3 KIIs
Religious leaders	4 KIIs
Cultural leaders	1 KII
Non-alcohol drinkers (lay people)	2 KIIs