Table 2.
Descriptive statistics for reported engagement with fitspiration among followers (n = 270, women = 212, men = 61).
| Length of Time Following | All (n, %) | Women (n, %) | Men (n, %) |
|---|---|---|---|
| Less than 1 year | 82 (30%) | 60 (28%) | 22 (36%) |
| 1–2 years | 146 (54%) | 115 (54%) | 31 (51%) |
| 3–5 years | 30 (11%) | 25 (12%) | 5 (8%) |
| More than 5 years | 8 (3%) | 7 (3%) | 1 (2%) |
| Frequency of Viewing | All (n, %) | Women (n, %) | Men (n, %) |
| Less than daily | 100 (38%) | 78 (38%) | 52 (37%) |
| Less than 5 times per day | 137 (51%) | 101 (49%) | 36 (61%) |
| 5–9 times per day | 24 (9%) | 24 (11%) | 0 (0%) |
| More than 10 times per day | 5 (2%) | 4 (2%) | 1 (2%) |
| Reasons for Following | All (n, %) | Women (n, %) | Men (n, %) |
| To see what people are up to | 62 (23%) | 47 (22%) | 15 (25%) |
| To get inspired/for motivation | 199 (74%) | 170 (80%) | 29 (48%) |
| To learn tips and exercises I can use | 220 (81%) | 178 (84%) | 42 (69%) |
| Just for fun | 85 (31%) | 63 (30%) | 22 (36%) |
| Exercise Frequency | All (n, %) | Women (n, %) | Men (n, %) |
| 1–2 times/week | 63 (23%) | 49 (23%) | 14 (23%) |
| 3–4 times/week | 102 (38%) | 88 (42%) | 14 (23%) |
| 5–6 times/week | 85 (31%) | 59 (28%) | 26 (43%) |
| More than 6 times/week | 16 (6%) | 11 (5%) | 5 (8%) |
| Typical Response to Fitspiration Posts |
All (n, %) | Women (n, %) | Men (n, %) |
| Negative all of the time | 36 (14%) | 18 (9%) | 18 (32%) |
| Negative most of the time | 148 (56%) | 121 (59%) | 27 (47%) |
| Equally positive and negative | 63 (24%) | 51 (25%) | 12 (21%) |
| Positive most of the time | 13 (5%) | 13 (6%) | 0 (0%) |
| Positive all of the time | 2 (1%) | 2 (1%) | 0 (0%) |