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. 2020 Feb 6;9(1):e13355. doi: 10.2196/13355

Table 4.

Mean willingness to pay estimated with probit, bivariate, or Krinsky and Robb methods.

Method Average WTPa Mean difference (95% CI) CI/WTP
Probit and bivariate methods

DCb (N=199) 4033.26 4386.01 (1840.25 to 6226.26) 1.09

DC-OEc (N=230) 1857.90 1945.1 (885.35 to 2830.45) 1.05

MBDCd—probit (N=1245) 1630.63 556.64 (1352.31 to 1908.95) 0.34

MBDC—definitely yes (N=181) 1516.73 2796.86 (118.30 to 2915.16) 1.84

MBDC—probably yes (N=181) 1871.22 4926.29 (−591.92 to 4334.37) 2.63

MBDC—do not know (N=181) 2514.49 3032.39 (998.29 to 4030.68) 1.21
Krinsky and Robb’s methods

DC (N=199) 4750.18 6985.57 (3911.67 to 10,897.24) 1.47

DC-OE (N=230) 1857.90 1924.93 (895.44 to 2820.37) 1.04

MBDC—probit (N=1245) 1701.37 896.51 (1103.43 to 1999.94) 0.53

aWTP: willingness to pay.

bDC: dichotomous choice.

cDC-OE: dichotomous choice followed by an open-ended question.

dMBDC: multiple-bounded discrete choice.