Table 1.
Number and percentages of general health stories from male- and female-focused Discover channels.
| Discover channels | General health stories, n (%a) | |
| Male-focused channels (n=134) | ||
|
|
Combined | 10 (7.5) |
|
|
GQb | 4 (3.0) |
|
|
Esquire | 6 (4.5) |
| Female-focused channels (n=272) | ||
|
|
Combined | 62 (22.8) |
|
|
Cosmopolitan | 19 (7.0) |
|
|
SELF | 43 (15.8) |
aPercentage of health stories from the combined total stories.
bGQ: Gentlemen Quarterly.