Table 4.
Characteristics of YouTube firearm influencers by total channel views.
| Influencer channel | Subscribers | Total channel views | Description of influencer | Most viewed video |
| hickok45 | 4,201,360 | 1,143,690,107 | Retired middle school teacher Greg Kinman collaborates with his son to review historic and modern firearms | 460 Magnum versus Watermelons |
| DemolitionRanch | 6,832,879 | 983,053,254 | Popular YouTube personality and veterinarian Matt Carriker produces vlog-style gun reviews | How Deep into Dirt Will It Go? |
| FPSRussia | 6,569,240 | 851,074,661 | Now inactive; was one of the first and most popular gun channels on YouTube | AA-12 Fully Automatic Shotgun!!! |
| Iraqveteran8888 | 2,168,324 | 561,054,559 | Iraq War veteran Eric Blandford makes gun and podcast videos with strong second amendment themes | RANGE TEST: THE ULTIMATE AR-15 MALL NINJA TACTICAL ZOMBIE DESTROYER! |
| Active Self Protection | 1,385,888 | 557,194,826 | Navy Veteran John Correia posts videos of him analyzing various self-defense encounters taken from security camera videos | More Proof that Evil Exists in Our World | Active Self Protection |
| Edwin Sarkissian | 1,874,572 | 428,975,314 | Entrepreneur makes range shooting videos with his friend | How many PUBG Cast Iron skillets does it take to stop a bullet? |
| Forgotten Weapons | 1,211,469 | 359,042,434 | Ian McCollum showcases historical guns and modern guns with unique histories | World's Smallest Pistol—2.7mm Kolibri |
| FullMag | 2,406,155 | 352,093,297 | Richard Ryan and a team of others make gun videos featuring a related brand, Black Rifle Coffee, and military themes | Will Bulletproof Glass Stop A .50 Cal? slow motion Richardson Ryan |
| nutnfancy | 796,686 | 298,717,269 | A retired Air Force pilot reviews guns, knives and weapon accessories. His videos occasionally feature his son, photos of military service, and his wife | Weasel vs Ground Squirrel: Nature's Combat |
| sootch00 | 837,830 | 231,285,288 | Sootch makes gun review and podcast style videos with his sons and daughter: “God bless America, long live the republic.” | Classic Firearms Tour! Surplus Gun Heaven! |
| TFB TV | 652,752 | 175,649,925 | A team of people produce high quantity of gun review videos especially at events like the SHOT Show | Top 5 Hilariously Bad Carry Guns | TFBTV |
| Military Arms Channel | 946,843 | 158,139,701 | Tim Harmsen, Marine Corps veteran, reviews modern and historical military guns; he is known for his anti-NRAa stance | 5.7×28mm versus 22 Magnum |
| Total | 29,883,998 | 6,099,970,635 | N/Ab | N/A |
aNRA: National Rifle Association.
bNot applicable.