Table 1.
Digital interventions to promote HIV testing among MSM in China
| Pilot | Organizers | Digital component and function | Financing | References |
|---|---|---|---|---|
| Crowdsourcing | MSM CBO, CDC, and research team | WeChat used to solicit creative ideas to deliver HIVST to MSM as part of open challenges and designathons; messages disseminated through WeChat | Free test kits supported by research study | Tang et al. 2018, PLoS Medicine [40]; Tucker et al. 2018, BMJ Innovations [82] |
| Public online self-testing | MSM CBO and CDC partnership | WeChat platform used to promote HIVST, arrange appointments for in-person testing, and send self-test kits through the mail; some programs offer self-collection only | Refundable deposit, supported by CDC | Zhong et. al. 2016, HIV Medicine [43]; Wu et al. 2019, IAS [85] |
| Company online self-testing | Pharmaceutical company | Online e-commerce platform (Jingdong) is used to market and distribute HIV self-test kits directly to MSM and others. | Users pay for self-test kits | Liu et al. 2015, CROI [86] |
| Social network | Gay social networking app with MSM CBOs and CDC partners | Online campaigns to promote facility-based testing at selected CBO sites; targeted livestreaming and banner advertisements nationwide | Free tests supported by CDC | Wang L et al. 2019 [12] |