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. 2020 Mar 29;5(3):e002143. doi: 10.1136/bmjgh-2019-002143

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© Author(s) (or their employer(s)) 2020. Re-use permitted under CC BY. Published by BMJ.

This is an open access article distributed in accordance with the Creative Commons Attribution 4.0 Unported (CC BY 4.0) license, which permits others to copy, redistribute, remix, transform and build upon this work for any purpose, provided the original work is properly cited, a link to the licence is given, and indication of whether changes were made. See: https://creativecommons.org/licenses/by/4.0/.

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Trends in years of life gained from 20% price increase over 50 years. Source: authors’ estimates. LB, lower bound; SSB, sugar-sweetened beverages; UB, upper bound.