Table 2.
Traffic sources.
| Traffic sources | Jan 2014-Dec 2016 | Jan 2017-Dec 2019 | |||||
|
|
Minutes | Views | AVDa (min) | Minutes | Views | AVD (min) | |
| Top 4 traffic sources |
|
|
|
|
|
|
|
|
|
Suggested videos | 39,432 | 5288 | 6.6 | 128,448 | 15,942 | 8.1 |
|
|
YouTube search | 9468 | 1696 | 5.6 | 8130 | 1606 | 5.1 |
|
|
Browse features | 6642 | 954 | 6.9 | 46,680 | 6345 | 7.4 |
|
|
External | 3228 | 621 | 5.2 | 11,400 | 2137 | 5.3 |
| Top 4 external traffic sources |
|
|
|
|
|
|
|
|
|
Google search | 600 | 138 | 4.3 | 1404 | 302 | 4.6 |
|
|
336 | 59 | 5.7 | 4656 | 929 | 5.0 | |
|
|
222 | 30 | 7.4 | 378 | 54 | 7.0 | |
|
|
Apple app | 294 | 31 | 9.5 | 270 | 30 | 9.0 |
aAVD: average view duration.