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Participants’ willingness to act on the message content (%)
| Main domain | Helpful and persistent | Unhelpful but persistent | Helpful but cannot insist | Unhelpful and cannot insist |
|---|---|---|---|---|
| Health awareness | 90.1 | 1.8 | 7.3 | 0.8 |
| Diet control | 90.5 | 1.8 | 5.8 | 1.8 |
| Physical activities | 80.8 | 1.6 | 7.3 | 10.3 |
| Living habits | 68.3 | 1.4 | 26.2 | 4.4 |
| Weight control | 81.3 | 1.8 | 12.7 | 4.2 |
