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. 2020 May 1;95(5):849–851. doi: 10.1016/j.mayocp.2020.03.021

Table.

Summary of Suggestion for a Population Empowering Communication

Supported process Dimension of empowerment Communication suggestions
Trust Interactional: dynamic between power and social environment Mapping channels and mode of communication used by population groups
Identifying traditional and non-traditional spokespersons
Onboarding and training spokespersons
Reaching population through preferred channels and spokespersons
Self-efficacy Intrapersonal: perceived competence and ability to control risk Clarity: using the same language as the population
Transparency: giving full information
Positive framing: highlight positive results obtained
Agency Behavioral: actions to regain control over the situation Identifying clear roles and responsibilities for the public
Giving operative and actionable information