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. 2020 May 19;22(5):e17741. doi: 10.2196/17741

Table 4.

Facebook analytics, mean (SD), before and after creation of a social media team.

 Analytic Before social media team (n=49) After social media team (n=2282) P value
Impressions per post 5475.9 (5483.0) 8506.1 (13,113.9) <.001
Engagements per post 119.3 (194.8) 283.8 (733.8) <.001
Total reach per post 2266.6 (2388.3) 5344.1 (8399.2) <.001