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Product Appeal of e-Cigarettes with Nicotine-Containing and Nicotine-Free Solutions, by Power Setting (M±SE)
*Appeal rating significantly different from nicotine-free within respective power setting (P < .001)
†Extent of difference in appeal between nicotine and nicotine-free significantly differs by power setting (Nicotine × Power, < .001).
Appeal = Average of “liking,” “willingness-to-use-again” and “disliking” (reverse-scored) (range 0-100).
