Table 3. Characteristics of search behavior by question.
| Characteristics | Red ginseng and cancer prevention | Alcohol consumption and carcinogenesis | Weight management | Cancer examination | Treatment methods of stomach cancer | |
|---|---|---|---|---|---|---|
| Page typesa | ||||||
| Blogs and café websites | 27 (45.0) | 18 (36.7) | 21 (35.6) | 40 (48.8) | 83 (43.7) | |
| News | 21 (35.0) | 10 (20.4) | 3 (5.1) | 3 (3.7) | 21 (11.1) | |
| Knowledge-sharing portal | 6 (10.0) | 2 (4.1) | 3 (5.1) | 5 (6.1) | 36 (18.9) | |
| Korean National Cancer Information Center | 1 (1.7) | 1 (2.0) | 0 (0.0) | 12 (14.6) | 9 (4.7) | |
| Encyclopedia | 1 (1.7) | 13 (26.5) | 10 (16.9) | 1 (1.2) | 14 (7.4) | |
| Misc. | 4 (6.7) | 5 (10.2) | 22 (37.3) | 21 (25.6) | 27 (14.2) | |
| Correct answers | 29 (93.5) | 24 (77.4) | 24 (77.4) | 23 (74.2) | 23 (74.2) | |
| No. of page views | 1.94 ± 1.389 | 1.58 ± 1.148 | 1.90 ± 1.700 | 2.65 ± 2.823 | 6.13 ± 5.536 | |
| No. of search keywords | 1.84 ± 1.214 | 1.26 ± 0.682 | 1.84 ± 1.267 | 2.45 ± 3.325 | 3.13 ± 3.096 | |
Data are presented as number (%) or mean ± standard deviation.
aMultiple selections.