Table 2.
Suicide Prevention Resource Center’s safe and effective messaging for suicide prevention.
| Guideline | Description |
| Emphasize seeking help and provide information on where to find it | Provide steps for finding mental health treatment. Advise that help is available through local service providers and crisis centers and through the National Suicide Prevention Lifeline (1-800-273-8255). |
| Emphasize prevention | Highlight that suicide is avoidable and preventable and that there are actions for individuals who have suicidal thoughts to prevent them from acting on those thoughts [73]. |
| List the warning signs as well as the risk and protective factors of suicide | List the warning signs like the ones developed by the American Association of Suicidology. List what could both reduce and increase the risk of suicide; these can be found on pages 35-36 in the National Strategy for Suicide Prevention. Educate people on how to identify a person with self-harming thoughts. |
| Highlight effective treatments for underlying mental health problems | A total of 46% of people who died by suicide from 2014 to 2016 had a known mental health condition, with 67% of them having a history of treatment for substance abuse. Among them, 46.7% had recently been released from a psychiatric facility [74], a percentage which can be reduced by providing improved access to effective treatments and social support [75]. |
| Avoid glorifying or romanticizing suicide or people who died by suicide | Vulnerable younger adults may relate to the attention given to and sympathy for a person who committed suicide [76]. |
| Avoid normalizing suicide by presenting it as a common event | Suicide ideation is not seen as normal by most people, and they do not consider it an option. However, presenting suicide as a common event may remove this bias [77]. |
| Avoid presenting suicide as an inexplicable act or explain it as a result of stress only | Doing so may encourage identification with the victim as well as ignoring the complexity and preventability of suicide. Presenting suicide as explainable or a result of stress only misleads vulnerable individuals to believe that it is a normal response to common life situations [72,77-80]. |
| Avoid focusing on personal details of people who died by suicide | Vulnerable younger adults may feel they are like the person who committed suicide, eventually leading them to consider taking their lives in the same way [79]. |
| Avoid presenting overly detailed descriptions of suicide victims or methods of suicide | Including pictures and/or descriptions of where and how an individual died by suicide may lead a vulnerable person to imitate the act [79,80]. |