Table 6.
Mediating test of overall destination image.
Model | Independent variables | Standardized coefficients of dependent variables |
|
---|---|---|---|
Behavioral intentions | Overall destination image | ||
1 | Couchsurfing involvement | 0.395*** | 0.417*** |
2 | Overall destination image | 0.647*** | – |
3 | Couchsurfing involvement | 0.152*** | – |
Overall destination image | 0.584*** | – | |
Sobel test: Z = ab/√(b2Sa2)+(a2Sb2) | Z = 9.8791; p < 0.001 | ||
Mediation type | Partial |
Note: *p < 0.05; **p < 0.01; ***p < 0.001, F values of all models and t-values of all predictors are significant at p < 0.001.