Table 2.
Criteria | Search Engines | Total | ||
---|---|---|---|---|
Yahoo N = 15 |
Google N = 25 |
Bing N = 22 |
||
Authority | 2 [13%] | 5 [20%] | 3 [14%] | 10 [16%] |
Complementarity | 12 [80%] | 19 [76%] | 18 [82%] | 49 [79%] |
Privacy | 10 [66%] | 16 [64%] | 13 [59%] | 39 [63%] |
Attribution | 6 [40%] | 10 [40%] | 14 [64%] | 30 [48%] |
Justifiability | 12 [80%] | 21 [84%] | 22 [100%] | 55 [89%] |
Transparency | 4 [27%] | 5 [20%] | 4 [18%] | 13 [21%] |
Financial disclosure | 6 [40%] | 7 [28%] | 9 [41%] | 22 [35%] |
Advertising policy | 9 [60%] | 13[52%] | 13 [59%] | 35 [56%] |
Total | 61/120 [51%] | 96/200 [48%] | 96/176 [54%] | 253/496 [51%] |