Table 2.

Readability, Patient Education Materials Assessment Tool for Printable Materials (PEMAT-P) scores, and credibility of included websites.

Search engine and website			Readability							PEMATa				Credibility
			Flesch Reading Easeb(0-100)		Flesch-Kincaid Grade Levelc (0-12)		SMOGd indexc (3-18)		Understandabilitye (0-100)		Actionabilitye (0-100)		HONcodef presence (yes/no)		JAMAg benchmark criteria (Au, At, D, and C)h
Google
	Consumer focused
		NCSPi		60.6		6.9		6.9		93.0		83.3		No		D, C
		CCAj main site		37.8		8.9		5.7		81.8		20.0		No		Au, At, D, C
		CCA cervical screening consumer site		70.4		6.3		6.8		85.7		60.0		No		Au, At, D
		Health Direct		68.1		5.9		6.6		92.3		40.0		Yes		At, D, C
		Jean Hailes		56.2		6.9		6.1		87.5		80.0		No		D, C
		WAk CSPl		60.4		6.8		6.9		91.7		60.0		No		D, C
		NSWm CSP		49.5		7.6		6.4		92.3		60.0		No		At
		Victoria CSP		36.4		10.4		9.1		90.0		60.0		No		At, C
		Queensland CSP (A)		44.4		8.2		6.7		69.2		40.0		No		D, C
	Health care provider focused
		RACGPn		42.2		8.8		7.2		64.3		50.0		No		Au, At, D, C
Yahoo
	Consumer focused
		Cancer Australia cervical screening		40.7		8.1		4.6		75.0		60.0		No		Au, C
Bing
	Health care provider focused
		Queensland CSP (B)		39.2		8.8		6.5		82.4		60.0		No		D, C
		NPSo MedicineWise		53.3		7.8		7.5		77.8		20.0		Yes		D, C
		NCSP clinical guidelines		33.0		10.7		8.7		71.4		33.3		No		Au, At, D, C
		NCSRp		45.5		8.6		7.3		41.7		40.0		No		Au

^aPEMAT: Patient Education Materials Assessment Tool.

^bA Flesch Reading Ease score of 60 or higher is considered easy to read by the general public.

^cLower Flesch-Kincaid Grade Level and SMOG index indicate content is easier to read. It is recommended that information is written between grade 6 and 8 (with grade 6 being easier to read).

^dSMOG: Simple Measure of Gobbledygook.

^eA PEMAT score of 70 or higher indicates content is understandable and/or actionable.

^fHONCode: Health on the Net Foundation code of conduct.

^gJAMA: Journal of the American Medical Association.

^hWebsites were evaluated against each of the 4 JAMA benchmark criteria: authorship (Au), attribution (At), disclosure (D), and currency (C).

ⁱNCSP: National Cervical Screening Program.

^jCCA: Cancer Council Australia.

^kWA: Western Australia.

^lCSP: cervical screening program.

^mNSW: New South Wales.

ⁿRACGP: Royal Australian College of General Practitioners.

^oNPS: National Prescribing Service.

^pNCSR: National Cancer Screening Register.