Table 2.
Respondents’ (N=470) initial interactions with at-home aligners.
| n | % | |
|---|---|---|
| How respondents first heard about at-home aligners* | ||
| Advertisement | 374 | 79.6% |
| Word of mouth | 53 | 11.3% |
| Social media | 20 | 4.3% |
| Can’t remember | 16 | 3.4% |
| Other | 25 | 5.3% |
| Company from which respondents received at-home aligners | ||
| SmileDirectClub | 407 | 86.6% |
| CandidCo | 20 | 4.3% |
| Smilelove | 18 | 3.8% |
| SnapCorrect | 18 | 3.8% |
| Other | 7 | 1.5% |
| Intended user of at-home aligners | ||
| Self | 462 | 98.3% |
| Child (12-18 years old) | 7 | 1.5% |
| Child: (over 18 years old) | 1 | 0.2% |
| Reasons for obtaining at-home aligners* | ||
| To correct crowded/crooked teeth | 387 | 82.3% |
| To correct gaps between teeth | 121 | 25.7% |
| To correct a bite issue (e.g., overbite, underbite, etc.) | 67 | 14.3% |
| Other | 2 | 0.4% |
| Treatment status at time of survey completion | ||
| Halfway complete or less | 199 | 42.3% |
| More than halfway complete | 154 | 32.8% |
| Finished treatment | 104 | 22.1% |
| Has not started yet | 13 | 2.8% |
*
Respondents could select more than one option