Table 2.

Number and percentage of themes present in participant’s posts

Theme	n (%)a	Example quote
Emotion	8 (24)	“I’m tired of being treated like crap, etc.” “I just said I felt so alone.”
Bad day	6 (18)	“I made a couple of posts over the course of the past year. In one I posted something similar to ‘Oh man, something’s gotta give.’ Another one I remember saying ‘I’m calling all you angels.’” “Terrible day. Things couldn’t get any worse.”
Song	5 (15)	“Something with sad music, or a comment on how frustrated or hard life can be.” “I posted a music video that correlated with my mood that day.”
Private message	4 (12)	“I didn’t post something about it, I private messaged a friend for some advice.” “I did not post publicly. I talked to my best friend via Facebook messaging. I talked to her about my problems and what I should do.”
Depressed mood	4 (12)	“Depressed sounding post, which led to friends helping.” “Just a sad status.”
Emoji/emoticon	2 (6)	“Generic sad faces or ‘screw this’ posts.” “Sad face.”
Quote	2 (6)	“Just posted a quote about being stressed.”
Joke	1 (3)	“I have posted jokingly about particular days being emotionally difficult.”
Asked for help	1 (3)	“If anyone could help me get through a problem.”
Other	2 (6)	“It’s probably one of the hardest things when you wanna help someone but you know you can’t. And you know you should just worry about yourself but you just can’t help it.”

^aQualitative responses may have included multiple themes, so the column does not add up to 100%.