TABLE 2.
Process and results of open coding.
| Representative quotation | Codes |
| At this stage, what we need is entrepreneurship competitions. We aspire to be able to speak about our ideas in a competition. (Case 29) I hope to participate in a business planning competition as soon as possible so that I can judge whether my idea is feasible and determine my next action plan. (Case 20) We are encouraged to take part in competitions to test our ideas, and it’s very useful for me. Besides, maybe I can get some rewards. (Case 8) | Entrepreneurship competitions |
| Because the business of our company is not very stable, if the rent of our office space is added, it will have a great impact on our company. (Case 17) At present, what we need most is not only the assistance of professional mentors from the entrepreneurship college but also an office space suitable for our team. (Case 45) We are now in the startup stage, and we hope that the school can provide us with office space and teacher guidance. (Case 30) | Office space |
| What we need most is the sharing of entrepreneurial information. (Case 42) Schools should share more business success stories. (Case 54) However, I think the atmosphere at the beginning is very important, and it has a great influence on people’s ideological understanding in the startup stage. (Case 12) | Entrepreneurial climate |
| We need help on how to analyze the causes of this failure and put forward our own insights to guide us on how to avoid similar problems in the future entrepreneurial process. (Case 105) I want colleges to provide relevant help so I can calmly analyze the causes of failure. This way, I can learn from my failures and grow stronger. (Case 132) What we need most is the sorting of the entrepreneurial process. (Case 112) | Entrepreneurial replication and failure attribution |
| In the startup stage, we need an entrepreneurial platform for communication and promotion. The communication platform allows us to better communicate with entrepreneurs or entrepreneurial teams. The promotion platform is to promote customers or provide suggestions through schools. (Case 16) I hope the utilization rate of relevant platforms increases, relevant venture capital support provided, and opportunities to communicate with successful entrepreneurial teams increase. (Case 38) | Entrepreneurship platform |
| We need the college to provide certain talent support or recommendation. (Case 49) We recruit professional teams with good knowledge background and practical experience, which are responsible for the product, technology, operation, and market. I believe a professional team will push our whole project to a higher level. (Case 44) I think we need more entrepreneurial team members. (Case 5) | Entrepreneurial team |
| Therefore, the policy support I need most is that the government or the school provides more preferential policies for college students. (Case 79) The support for entrepreneurship policy is most needed. (Case 73) Policies such as rent, store, and endowment insurance payments. (Case 84) | Entrepreneurial policies |
| What we need most now is family support. Parents always think that we should pay more attention to learning, and their knowledge of entrepreneurship is very limited. (Case 138) We need support from family the most, including money, ideas, etc. (Case 89) | Family support |
| Give us a free office to help us restart entrepreneurship. (Case 116) Give me some policy help and resources to help start my second business. (Case 124) Encourage re-entrepreneurship and offer a series of entrepreneurial help initiatives. (Case 107) | Re-entrepreneurship support |
| We need guidance on entrepreneurial projects. (Case 61) We need entrepreneurship mentor guidance, including guidance on finance, management, strategy, business model, etc. (Case 50) We need professional mentors from industry with practical experience to give us some direction in the biomedical industry to help break through the technical bottleneck. (Case 45) | Entrepreneurial guidance |
| We need financing, because it’s important. We are all grassroots entrepreneurs, without any accumulation of funds. Some time ago, we had a serious funding gap. We went to find some investors, sold 10% of the stock equity, and then we had one hundred thousand yuan (RMB). We were reluctant, but there was no other way. We have to rely on this money to survive. (Case 21) We need some funding support. Now our project is in the wintering period. It is most urgent to get through our profit model and establish an effective cash return. (Case 44) Financial support is most needed to help our company develop rapidly and attract more employees. (Case 92) | Financial support |
| At present, we need knowledge and technological support. (Case 24) I think what I need most is economic and technical support and experience accumulation. (Case 41) The biggest support needed for entrepreneurship is technical support. Only by solving technical problems can the company continue to develop. (Case 29) | Technical support |
| I don’t want to start a business again, and I didn’t pay attention to employment information, so I need someone to give me some occupational guidance afterward. (Case 110) At this time, I need occupational guidance, including curriculum vitae guide and job search assistance. (Case 117) Now that I have failed at starting a business, I’m ready to work for someone else. At present, I also need an employment guide to give me some information about career choices in the future and help me plan. (Case 122) | Occupational guidance |
| We need more brand-level planning to help us create a brand. (Case 29) We need the college to help promote our brand. (Case 28) Social awareness is our goal now. (Case 39) | Enterprise brand optimization |
| Schools should give us control over time. (Case 57) Academic pressure is high, and there is a time conflict. So, we need some time support. (Case 47) | Time support |
| For the students who fail to start their own business, schools should provide professional psychologists and entrepreneurial tutors for psychological counseling. I need this too. (Case 109) We need more psychological counseling to get out of the shadow of failure as soon as possible. (Case 118) At that time, when I was in a bad mood, I took the initiative to find a psychological counselor and asked her to help me out. (Case 136) | Psychological counseling |
| We need the recognition of our entrepreneurial team and the recognition of credit for entrepreneurial courses. (Case 33) At present, I need a more flexible “credit transfer system” policy. (Case 46) I hope that entrepreneurial experience can be counted as a course, and I can get course scores. (Case 9) | Credit transfer |
| At this stage, if our college can adopt our product, we will achieve rapid development. (Case 89) After discussion, our company cooperated with the logistics group of our college. It’s a great platform; the team has expanded and the turnover has increased. The company is running smoothly, and the school needs to continue to support the cooperation and expand new projects. (Case 68) We need funds and support from campus market channels. (Case 77) | Business support |
| The entrepreneurial atmosphere in our school is not strong. We need more training, so that we can gain more knowledge. (Case 7) Give our team a space suitable for self-development and provide relevant academic training support. (Case 45) I hope to get tax-, law-, and business-related learning and training. (Case 34) | Entrepreneurship training |
| I think what the studio needs most is social resources, such as various exhibitions and fairs, so that our studio can be more widely promoted. (Case 60) I hoped that there would be special guides to help us connect with the government and make useful policies and measures for us. (Case 64) Now we have a certain strength to do something. Moreover, we have our own base outside the school, so after graduation I can connect with the society and absorb social resources with the help of my college. (Case 7) | Resource connections |