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Top sentiment driver attributes in agricultural fair conversations on social media (July 1, 2017 to September 15, 2019)
| Likes | Dislikes | ||
|---|---|---|---|
| Fair | 12% | Horrific accident | 18% |
| Great | 6% | Reported ride malfunction | 2% |
| Great time | 2% | Kill one | 0.5% |
| Festival favorite | 1% | County fair employee | 0.5% |
| Day | 1% | Ride | 0.5% |
| Total mentions | 2,091,350 | ||
| Total mentions with sentiment | 186,900 | ||
| Total mentions with an attribute | 117,150 | ||
| Net sentiment | 56% (78% positive, 22% negative) |
