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. 2020 Mar 17;54(9):691–702. doi: 10.1093/abm/kaaa011

Table 3.

Tobacco Warnings Model versus reasoned action mediators in explaining health warnings’ effect on sugar-sweetened beverage (SSB) purchases

Construct Warning on mediator Mediator on behavior Mediated effect
Tobacco Warnings Model mediators
 Attention
 Thinking about harms
 Negative affect
 Anticipated social interactions
 Intentions to limit SSBs in store
 Intentions to limit beverages with added sugar
Reasoned action mediators
 Perceptions of added sugar
 Positive product attitudes
 Positive behavioral attitudes
 Negative outcome expectations
 Self-efficacy
 Response efficacy
 Injunctive norms

Table shows statistical significance of path coefficients (second column: a pathway, regressing the mediator on treatment arm; third column: b pathway, regressing sugar-sweetened beverage purchases on the mediator, controlling for treatment arm) and mediated effects (last column: a × b). Coefficients were estimated in linear regressions controlling for Hispanic ethnicity and overweight status.

● Statistically significant path coefficient or mediated effect, p < .05.

Path coefficient or mediated effect was not statistically significant, p > .05.