Table 8.

Structure of the questionnaire after the consolidation of the factors with the non-accepted internal reliability.

Items	Text	Cronbach’s α
INF	Informational content	0.839
inf.q1	Provides nutritional information
inf.q2	Provides information about the production techniques of the product
inf.q3	Contains quality markings
inf.q4	Includes markings indicating adherence to environmental practices
inf.q5	Includes items that help make the product traceable
inf.q6	Has traceability codes (barcode, Quick Response QR-code)
inf.q7	Has markings to show if it is flammable or contains other dangerous materials
inf.q8	Suggests methods of consumption of the product
inf.q10	Indicates the country of origin of primary and auxiliary materials
inf.q11	Indicates if a product is protected origin name
OPE1	Protection and recognition of the product	0.757
oper.q2	Protects the product from humidity
oper.q8	Is resistant to cooking/baking/roasting conditions etc.
oper.q10	Increases the lifespan of the product
oper.q13	Does not expose the product to solar radiation
oper.q5	Allows visual contact with part of the product
oper.q12	The shape of the packaging describes the contents of the product
OPE2	“Smart” functionality	0.622
oper.q9	Shows the temperature of the product at any one time
oper.q11	Is “smart”
PHY1	Geometric characteristics	0.689
phys.q1	Has a size marginally larger than the size of the product
phys.q2	Has a volume marginally larger than the volume of the product
phys.q3	Is based on known geometric shapes
PHY2	Environmentally friendly	0.772
phys.q10	Is made of materials that are environmentally friendly
phys.q11	Is made of materials that can be reused
phys.q14	Is made of recyclable materials
PHY3	Durability	0.650
phys.q5	Is waterproof
phys.q6	Tolerates mechanical vibrations
phys.q13	Does not allow odors to leak out
VIS	Coloration	0.566
vis.q1	Has bright colors
vis.q2	Has only one color
vis.q3	Has white color (background)
vis.q4	Has blank spaces