Table 3.

Regulatory policies for nicotine vaping product (NVP) advertising and self-reported exposure to NVP ads in the past 30 days by channel and country, 2017 ITC youth survey (n=11,250)

	US		Canada		England
Channel	Ban	%	Ban	%	Ban	%
Shops/stores that sell cigarettes^a	0	60%^†	✓	46%^†§	0	60%^§
Websites or social media	0	41%	✓	38%	0^b	40%
Television or radio	0	28%^†¶	✓	17%^†§	✓	21%^¶§
Billboards or posters	0	26%^†¶	✓	18%^†§	0	31%^¶§
Kiosk or temporary sales locations	0	27%^¶	✓	25%^§	0	42%^¶§
Chemist/ pharmacy	0	13%^†	✓	9%^†§	0	15%^§
Print newspapers or magazines	0	21%^†	✓	14%^†§	✓	20%^§
Events like fairs, markets, festivals, sporting events, or music concerts	0	20%	✓	18%	0	19%
Bars or pubs	0	14%	✓	11%^§	0	15%^§
Leaflets/flyers	0	13%	✓	11%^§	0	14%^§
Taxis or buses/public transit	0	11%^¶	✓	10%^§	0	18%^¶§
Email or text messages	0	10%^¶	✓	7%	✓	6%^¶
Regular postal mail	0	7%^†¶	✓	3%^†	0	3%^¶
Cinema/movies	0	7%^¶	✓	6%	0	5%^¶

0: no restrictions, ✓: complete restrictions at the time of data collection.

^†

Significant difference between US and Canada samples;

^¶

Significant difference between US and England samples;

^§

Significant difference between Canada and England samples in the logistic regression models adjusted for age, sex, race/ethnicity, user categories, weights and Bonferroni’s correction (p<0.05).

Includes “In shops/stores that sell CIGARETTES” and “Outside shops/stores that sell CIGARETTES”

England partially banned vaping advertising on the internet. Only the provision of product information in a non-promotional way and the sale of vaping products through retail sites is permitted, but there are no restrictions on vaping advertising through blogs or tweets.