Table 2.
Major player type | Major players | Roles | Influences on the ecosystem |
Keystone | IBM | Platform provider in the ecosystem Aim to create opportunities for niche players and support the operation of the whole system |
Enable the establishment of a healthy environment, which leads to an organization’s survival and prosperity Convene followers to achieve diversity |
Physical dominator | Health Care Service Corporation or other health care service providers | Integrators in the ecosystem Integrators directly own and manage a large proportion of a network by using vertical or horizontal measures |
Provide most products and services to meet customers’ needs Exploit their positions to take over the network and extract the created value |
Niche player | Aetna of CVS, Anthem, or PNC Bank | Value creators and innovators in the ecosystem Focus all potential endeavors on enhancing their narrow domain of expertise |
Leverage complementary resources from others to create differentiated value Competition and cooperation of niche players support the coevolution of the ecosystem |