Percentage of women with children aged 0–23 months who reported receiving breastfeeding counselling at different time points. (a) Alive & Thrive Bangladesh. A&T‐I: Alive &Thrive—Intensive (n = 2,100); A&T‐NI: Alive & Thrive—Non‐intensive (n = 2,100). †Those who answered ‘yes’ to the question, ‘During your last pregnancy, did you receive any counselling about breastfeeding infants and young children?’ ‡Those who answered ‘yes’ to the question, ‘While you gave birth to your last child, did anyone help or give advice to you regarding breastfeeding?’ §Those who answered ‘within 1 hour’ to the question, ‘how many hours after your last child's birth did you first get help with breastfeeding?’ (b) PMA2020 Kenya. †Among those who answered ‘yes’ to the question, ‘did you see anyone for antenatal care during your pregnancy with [child]?’ (n = 434). ‡Among those who answered any type of health facility to the question, “Where did you deliver [child]?” (n = 440)