Table 3.
Measurement of variables.
| Constructs | Code | Items | References |
|---|---|---|---|
| Privacy risk | PR1 | I think giving personal information on Facebook would be risky. | [45,47] |
| PR2 | Providing my personal information to Facebook would involve many unexpected issues. | ||
| PR3 | Facebook may use my personal information inappropriately. | ||
| Privacy value | PV1 | To me, keeping my privacy online is the most important thing. | [45,46,48] |
| PV2 | I see greater importance in keeping personal information private compared to others. | ||
| PV3 | I am more concerned with potential threats to my personal privacy compared to others. | ||
| Trust in Facebook | TR1 | Facebook is a trustworthy OSN. | [48,49,70] |
| TR2 | Facebook has a good reputation. | ||
| TR3 | I can conduct my privacy on Facebook. | ||
| TR4 | I will recommend that others use Facebook. | ||
| Self-disclosure | SD1 | My profile on Facebook is filled with details. * | [22,50,51,52] |
| SD2 | My profile on Facebook tells a lot about me. * | ||
| SD3 | On Facebook, I disclose a lot of information about me. * | ||
| SD4 | I am prepared to provide personal information on OSN. * | ||
| SD5 | I am forced to submit personal information on OSNs. | ||
| Privacy control | PCt1 | I think I have control over who can access my personal information that is collected by Facebook. | [44,45,46] |
| PCt2 | I think I control who has access to my personal information on Facebook. | ||
| PCt3 | I think I have control over how Facebook uses personal information. | ||
| PCt4 | I think I can control my personal information which I provide to Facebook. | ||
| Privacy concerns | PCs1 | It upsets me when I have to put personal information on Facebook. | [24,45,46,48,49,71] |
| PCs2 | I am concerned that too much personal information about me is being collected by OSNs. | ||
| PCs3 | I’m concerned that my personal information could be accessed by unauthorized people. | ||
| PCs4 | I am concerned that there may be misuse of the information I submit on Facebook. | ||
| PCs5 | I am concerned when I have to submit information on OSNs. |
* Reverse coded item.