| Campaign | State | Community | CPPW | 2010 GRP | 2011 GRP |
|---|---|---|---|---|---|
| Champions for Health | AL | Jefferson County | yes | 662 | 715 |
| Champions for Change | AZ | 5047 | 4198 | ||
| Healthy Pima | AZ | Pima County | yes | 0 | 8515 |
| Champions for Change | CA | 15039 | 211 | ||
| Healthy Works | CA | San Diego | yes | 0 | 748 |
| Flat 14ers | CO | Tri-county | yes | 153 | 313 |
| Cuidandose de la Diabetes* | CO | Weld County | 1 | 19 | |
| Moderate exercise message | FL | Escambia County | 73 | 0 | |
| Make Healthy Happen Miami | FL | Miami-Dade | yes | 0 | 2032 |
| Fit City | IN | Marion County | 14 | 0 | |
| Eat Smart Play Hard | KS | 0 | 229 | ||
| Healthy Hometown | KY | Louisville | yes | 0 | 1133 |
| Healthy ageing message | MA | 271 | 270 | ||
| SugarSmarts | MA | Boston | yes | 0 | 1266 |
| Breastmilk: Every Ounce Counts | MI | 3872 | 1401 | ||
| Get Growing with WIC | MI | 0 | 95 | ||
| Eat Smart, Move More | NC | 218 | 1 | ||
| Smart Start | NC | 13 | 0 | ||
| Healthy Moms Have Healthy Babies | NC | Guilford County | 0 | 13 | |
| 10 pounds in 10 weeks | NV | Clark County (Southern Nevada Health District) | yes | 218 | 0 |
| WIC breast-feeding message | NY | 898 | 0 | ||
| Pouring on the Pounds | NY | New York City | 87 | 937 | |
| Healthy Ohio | OH | 1742 | 199 | ||
| GetUp | OH | Dayton & Montgomery County | 430 | 0 | |
| Tulsa Play | OK | Tulsa | 1008 | 1703 | |
| Diabetes Prevention Program | OK | Cherokee Nation | yes | 0 | 692 |
| Diabetes Prevention and Management | OR | Baker County | 0 | 18 | |
| Cut Back the Sugar | RI | 0 | 1467 | ||
| Eat Smart, Move More | SC | 920 | 0 | ||
| Breastmilk: Every Ounce Counts | TX | 2952 | 0 | ||
| SABalance | TX | San Antonio | yes | 0 | 2492 |
| Power Your Life | UT | 363 | 0 | ||
| Step Up Spokane | WA | Spokane | 95 | 127 | |
| Let's Do This! King County | WA | King County | yes | 0 | 9 |
| Change the Future WV | WV | Mid-Ohio Valley | yes | 412 | 1009 |
| All state and community | 34 488 | 29 811 |
CPPW, Communities Putting Prevention to Work; GRP, gross rating points; WIC, Special Supplemental Nutrition Program for Women, Infants, and Children.
*Spanish-only campaign, not coded for content.