Table 12.

Pearson correlation coefficients of reading food labels with the subjective importance of selected information on labels.

Types of Information	FOP Shop		BOP Shop		FOP Home		BOP Home
	r	p	r	p	r	p	r	p
Health claims	0.078	0.011	0.103	0.001	0.076	0.013	0.102	0.001
Nutrition claims	0.081	0.009	0.111	<0.001	0.088	0.004	0.104	0.001
List of ingredients	0.091	0.003	0.141	<0.001	0.084	0.007	0.122	<0.001
Expiry date	0.093	0.002	0.087	0.005	0.070	0.024	0.081	0.009
Country of origin	0.067	0.029	0.095	0.002	0.080	0.009	0.088	0.004
Cooking recipes	0.045	0.147	0.053	0.088	0.082	0.008	0.059	0.055
Brand	0.070	0.024	0.072	0.020	0.080	0.009	0.074	0.016
Organic certificate	0.081	0.008	0.102	0.001	0.090	0.003	0.088	0.004
Quality signs	0.084	0.006	0.086	0.005	0.088	0.004	0.094	0.002
Recommendations *	0.081	0.009	0.092	0.003	0.097	0.002	0.092	0.003
Price	0.075	0.015	0.070	0.023	0.074	0.016	0.078	0.011
Average**	0.079	0.010	0.095	0.002	0.085	0.006	0.092	0.003

Notes: * of scientific institutes; ** average evaluation of the importance of all types of information mentioned in this column of the table.