Table 6.
Scale Items (1 = Strongly Disagree to 5 = Strongly Agree) | Mean | t-Stat |
---|---|---|
19.1. Plant-based protein is healthy | 4.192 | 35.759 * |
35.1. Insect-based protein is healthy | 3.432 | |
19.2. Plant-based protein is safe to eat | 4.076 | 38.583 * |
35.2. Insect-based protein is safe to eat | 3.221 | |
19.3. Plant-based protein is nutritious | 4.142 | 27.410 * |
35.3. Insect-based protein is nutritious | 3.555 | |
19.4. Plant-based protein is more sustainable | 3.641 | 15.151 * |
35.4. Insect-based protein is more sustainable | 3.272 | |
19.5. Plant-based protein is tastier | 2.645 | 14.236 * |
35.5. Insect-based protein is tastier | 2.327 | |
19.6. Plant-based protein is cheaper | 3.253 | 6.795 * |
35.6. Insect-based protein is cheaper | 3.086 | |
20.1. Willing to try plant-based protein | 2.633 | 43.130 * |
36.1. Willing to try insect-based protein | 1.928 | |
20.2. Willing to purchase plant-based protein | 2.392 | 43.136 * |
36.2. Willing to purchase insect-based protein | 1.677 | |
20.3. Willing to pay more for plant-based protein | 1.699 | 30.968 * |
36.3. Willing to pay more for insect-based protein | 1.278 |
* = p < 0.001.