Table 4.
Summary of subjective product liking.
| Products | Time point (min) | Mean | SD |
|---|---|---|---|
| A (N = 23) | − 5a | 69.1 | 24.47 |
| 15 | 68.6 | 26.16 | |
| 120 | 68.9 | 25.23 | |
| B (N = 24) | − 5a | 64.7 | 25.99 |
| 15 | 65.1 | 26.45 | |
| 120 | 65.4 | 26.87 | |
| C (N = 24) | − 5a | 35.4 | 29.24 |
| 15 | 35.6 | 29.54 | |
| 120 | 35.6 | 30.65 | |
| D (N = 24) | − 5a | 53.9 | 27.86 |
| 15 | 54.1 | 29.08 | |
| 120 | 55.7 | 29.24 | |
| E (N = 24) | − 5a | 58 | 25.94 |
| 15 | 61.5 | 22.3 | |
| 120 | 62.4 | 24.27 | |
| F (N = 24) | − 5a | 46.7 | 26.47 |
| 15 | 46.6 | 26.89 | |
| 120 | 45.1 | 29.24 | |
| G (N = 24) | − 5a | 56 | 23.9 |
| 15 | 58.7 | 24.43 | |
| 120 | 59.1 | 24.17 | |
| H (N = 23) | − 5a | 52.6 | 24.1 |
| 15 | 55 | 24.01 | |
| 120 | 55.1 | 24.12 |
Products: A, combustible cigarette (ad libitum); B, combustible cigarette (fixed); C, ePen2.0BT18 (ad libitum); D, ePen3.0BT18 (ad libitum); E, ePen3.0MB18VP (ad libitum); F, ePen3.0MB30VP (ad libitum); G, ePen3.0MB18VP (fixed); H, ePen3.0MB12VP (ad libitum).
SD standard deviation.
a– 5 min was a nominal time point corresponding to product satisfaction evaluated at the familiarisation session.