Table 1.
Distribution of consumption preferences for the sample as a whole and bivariate analyses by group.
| Product | Total (N = 421) n (%) |
Control Group (n = 200) n (%) |
Intervention Group (n = 191) n (%) |
RR (CI 95%) | p | |
|---|---|---|---|---|---|---|
| Pair No. 1 Sugary cereals | Advertised: “Miel pops” | 231 (55.3) | 124 (55.6) |
107 (54.9) |
0.98 (0.79–1.21) | 0.8803 |
| Not advertised: “Frostis Kellogg’s” | 187 (44.7) | 99 (44.4) |
88 (45.1) |
|||
| Pair No. 2 Chocolate cookies | Advertised: “Príncipe Double Choc” | 184 (43.7) | 100 (44.2) |
84 (43.1) |
1.02 (0.82–1.27) | 0.8091 |
| Not advertised: “Tosta Rica Choco Guay” | 237 (56.3) | 126 (55.8) |
111 (56.9) |
|||
| Pair No. 3 Chocolate milkshake | Advertised: “Batidos Puleva” | 270 (64.9) | 147 (65.9) |
123 (63.7) |
1.03 (0.89–1.19) | 0.6408 |
| Not advertised: “Batidos Pascual” | 146 (35.1) | 76 (34.1) |
70 (36.3) |
|||
| Pair No. 4 Buns filled with chocolate | Advertised: “Bollycao” | 212 (51.2) | 102 (46.8) |
106 (56.2) |
0.82 (0.68–0.99) | 0.0448 |
| Not advertised: “Qé Tentación” |
202 (48.8) | 117 (53.2) |
89 (43.8) |