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. 2020 Nov 25;17:E148. doi: 10.5888/pcd17.200205

Table 2. Annual Trends in Average Monthly Cigarette Pack Sales by Manufacturer-Reported Nicotine Yield Quartiles and Percentage Menthol and Nonmenthol Cigarettes, United States, 2013–2016.

Nicotine Yield 2013
2014
2015
2016
2013–2016
AMPC (95% CI) Average Monthly Pack Sales (SE)a AMPC (95% CI) Average Monthly Pack Sales (SE)a AMPC (95% CI) Average Monthly Pack Sales (SE)a AMPC (95% CI) Average Monthly Pack Sales (SE) a AMPC (95% CI)
Quartile 1 – Markedly lowb
Overall −0.2 (−1.1 to 0.7) 63,579,140 (678,159) −0.2 (−0.6 to 0.2) 59,588,311 (558,431) 0.2 (−0.3 to 0.6) 58,409,755 (487,946) −0.5c (−0.9 to −0.1) 54,181,080 (463,419) −0.4c (−0.6 to −0.1)
Menthol, % 0.0 (−1.0 to 1.1) 21.7 −0.2 (−0.4 to 0.0) 21.9 0.0 (−0.5 to 0.5) 20.6 −0.4 (−1.8 to 1.0) 20.0 −0.4c (−0.6 to −0.2)
Nonmenthol, % −0.3 (−1.2 to 0.6) 78.3 −0.2 (−0.6 to 0.3) 78.1 0.2 (−0.2 to 0.7) 79.4 −0.5b (−0.8 to −0.3) 80.0 −0.3c (−0.6 to −0.1)
Quartile 2 – Lowb
Overall −0.2 (−0.7to 0.2) 221,105,737 (2,155,057) 0.2 (−0.1 to 0.5) 207,929,199 (2,032,613) 0.2 (−0.3 to 0.8) 227,700,089 (1,852,371) −0.5c (−0.8 to −0.3) 180,817,939 (1,602,682) −0.4 (−0.8 to 0)
Menthol, % −0.1 (−0.3 to 0.2) 16.5 0.6 (−0.2 to 1.3) 15.5 0.3 (−0.1 to 0.7) 17.3 −0.5 (−1.2 to 0.3) 16.7 −0.4 (−1.0 to 0.3)
Nonmenthol, % −0.3 (−0.9 to 0.3) 83.5 0.1 (−0.3 to 0.5) 84.5 0.2 (−0.3 to 0.6) 82.7 −0.6c (−0.8 to −0.4) 83.3 −0.4 (−0.8 to 0)
Quartile 3 – Moderateb
Overall −0.1 (−0.5 to 0.3) 141,341,463 (1,863,590) 0.3 (−0.4 to 1.0) 63,637,596 (670,662) 0.3c (0.1 to 0.5) 247,161,803 (2,288,170) −0.7c (−1.4 to 0) 67,503,509 (763,155) −1.9 (−5.0 to 1.4)
Menthol, % 0.4 (–0.8 to 1.6) 34.3 −0.1 (–0.5 to 0.2) 9.0 0.5 (−0.1 to 1.0) 33.6 −4.9c (−5.2 to −4.6) 9.2 −6.3c (−11.2 to −1.1)
Nonmenthol, % −0.3 (−0.9 to 0.3) 65.7 0.3 (−0.4 to 1.1) 91.0 0.3 (–0.1 to 0.7) 66.4 −0.3 (–1.0 to 0.5) 90.8 −1.0 (–3.2 to 1.2)
Quartile 4 – Highb
Overall 0.6 (−0.1 to 1.3) 276,229,914 (3,228,275) 0.4c (0.2 to 0.6) 352,640,588 (3,289,022) 0.6c (0.2 to 1.1) 144,300,780 (1,496,944) 0.3 (−0.2 to 0.7) 358,165,417 (3,939,838) 0.7 (−0.8 to 2.2)
Menthol, % 1.2c (0.8 to 1.7) 32.8 0.7c (0.3 to 1.1) 39.0 1.0c (0.7 to 1.4) 37.9 0.0 (−0.5 to 0.6) 39.7 1.1 (−0.8 to 2.9)
Nonmenthol, % 0.3 (−0.2 to 0.8) 67.2 0.2 (−0.3 to 0.7) 61.0 0.4c (0 to 0.8) 62.1 0.4c (0.3 to 0.6) 60.3 0.4 (−0.9 to 1.7)

Abbreviation: AMPC, average monthly percentage change; SE, standard error.

a

Average monthly pack sales and SEs are shown for the overall sales for each nicotine quartile. The menthol and nonmenthol figures are percentages of the overall sales in each category, and thus no SE is provided.

b

Nicotine yield classifications correspond to the calculated quartiles. Quartile ranges for 2013–2014 and 2016 were as follows: 0.10–0.60 mg/stick, markedly low; 0.61–0.80 mg/stick, low; 0.81–0.90 mg/stick, moderate; and 0.91–3.00 mg/stick, high. In 2015, however, ranges for moderate and high categories were defined slightly differently as 0.81–0.94 mg/stick, moderate, and 0.94–3.00 mg/stick, high, because of changes in reported nicotine yields among top-selling brands.

c

P < .05.