Table 1.

Price elasticity of demand for a JUUL kit among teen nicotine users and nonusers

	PED among nicotine users (N = 175)		PED among nonusers (N = 125)
Price	Linear model	Quadratic model	Linear model	Quadratic model
$10.00	−1.69 [−1.73, −1.65]	−2.44 [−2.66, −2.21]	−4.02 [−4.15, −3.89]	−4.50 [−5.03, −3.97]
$7.50	−0.82 [−0.84, −0.80]	−0.92 [−0.95, −0.89]	−1.69 [−1.74, −1.63]	−1.80 [−1.93, −1.67]
$5.00	−0.41 [−0.42, −0.40]	−0.39 [−0.40, −0.38]	−0.64 [−0.66, −0.62]	−0.63 [−0.65, −0.61]
$2.50	−0.18 [−0.19, −0.18]	−0.16 [−0.16, −0.15]	−0.26 [−0.26, −0.25]	−0.24 [−0.26, −0.23]

Note: 95% confidence intervals in brackets.