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letter
. 2020 Sep 23;22(9):1035–1075. doi: 10.1111/codi.15307

Table 10.

ESCP key performance indicators (Grayling).

Social media activity Target Achievements 2018 and 2019
ESCP app downloads 2950 3782
Website visitors 287 900 174 477
Website page views 1 520 000 924 389
Twitter engagement 136 500 74 924
Twitter followers 9500 3782