Table 7.
Consumer willingness to purchase beverages depending on care for proper body weight and health.
| Willingness to Purchase (%) | |||||||||||||||||
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Yes | No | ||||||||||||||||
| Type of Beverage | Aronia | Rosehip−Acerola | Cranberry | Sea Buckthorn | Aronia | Rosehip−Acerola | Cranberry | Sea Buckthorn | |||||||||
| Attitude Toward Proper Body Mass and Health |
T | D | T | D | T | D | T | D | T | D | T | D | T | D | T | D | |
| % care for proper body mass and health | 25.0 | 38.2 | 38.9 | 40.9 | 37.5 | 42.9 | 0 | 66.7 | 53.6 | 38.5 | 38.1 | 36.8 | 38.6 | 37 | 36.8 | 36.8 | |
| % rather care for proper body mass and health | 62.5 | 55.9 | 50.0 | 50 | 56.3 | 57.1 | 0 | 33.3 | 42.9 | 50 | 54.8 | 55.3 | 52.3 | 52.2 | 54.4 | 54.4 | |
| % rather do not care for proper body mass and health | 9.4 | 2.9 | 11.1 | 9.1 | 6.3 | 0 | 0 | 0 | 3.6 | 11.5 | 4.8 | 2.6 | 6.8 | 8.7 | 7.0 | 7.0 | |
| % do not care for proper body mass and health | 3.1 | 2.9 | 0 | 0 | 0 | 0 | 0 | 0 | 2.4 | 36.8 | 2.3 | 2.2 | 1.8 | 1.8 | |||
| Chi^2(Chi-square) | 2.1575 | 0.5050 | 0.9296 | 1.9686 | 0.0243 | 0.1197 | 0.0299 | ||||||||||
| df | 3 | 2 | 2 | 2 | 3 | 3 | 3 | ||||||||||
| p | 0.540 | 0.975 | 0.628 | 0.374 | 0999 | 0.989 | 0.999 | ||||||||||
T-traditional (with sugar); D-dietary (with steviol glycosides).