Table 8.
Results of Friedman tests for comparison of WTP ranks for each wine and at each stage of the experiment for consumer group 2 (21 consumers). Friedman test, post hoc Nemenyi test; NS: not significant; * p > 0.05; ** p > 0.01.
| WTP Sensory Stage | WTP Sulphites Stage | WTP Label Stage | |
|---|---|---|---|
| No added sulphites vs. modified organic | NS | NS | NS |
| Organic vs. modified organic | NS | NS | NS |
| Conv. vs. modified organic | NS | NS | NS |
| Conv. vs. no added sulphites | ** | ** | ** |
| Conv. vs. organic | ** | ** | ** |
| Organic vs. no added sulphites | ** | ** | * |